EFFECTS OF UNIFORM PRICING POLICY IN THE MARKETING OF PETROLEUM PRODUCTS IN NIGERIA

  • Type: Project
  • Department: Marketing
  • Project ID: MKT1259
  • Access Fee: ₦5,000 ($14)
  • Pages: 78 Pages
  • Format: Microsoft Word
  • Views: 326
  • Report This work

For more Info, call us on
+234 8130 686 500
or
+234 8093 423 853
ABSTRACT
The aim of this study is to examine and determine the effects of uniform pricing policy in the marketing of petroleum products in Nigeria. Data were collected from primary and secondary data.  The major data collection instrument is the questionnaire. The data were presented in table as frequency distribution and analyzed with frequencies and percentage.  Having analyzed the data, findings were made:  The existing pricing policy has resulted in uniform prices by the “Big 8” and different prices by independent marketers. The effects of the uniform pricing include: shortage of supplies relative to demand, diversion, bunkering and hoarding of petroleum products. Base on the findings the researcher therefore made the following recommendation. Firstly that the down sector should also be completely deregulated. More independent marketers should be given license to import and market the petroleum products. The government should create an enabling environment for this purpose. Foreign exchange should be made available to them adequately and all forms of tariffs should be removed from the imported products. The researcher concluded by saying that the protracted scarcity of petroleum products in Nigeria result from the breakdown of the refineries and the inadequate importation of the products into the country.
 
TABLE OF CONTENT
Cover page========i
Title page=========ii
Approval page=========iii
Dedication ========iv
Acknowledgement  =======v
Abstract=========vi
Table of content=======vii

CHAPTER ONE: 
INTRODUCTION
1.1Background of the study=====1
1.2Statement of problem =====3
1.3Objectives of the study=====4
1.4Hypothesis=======5
1.5Hypothesis 2=======5
1.6Significance of the study=====6
1.7Scope of limitations of the study===7
1.8Definition of terms.======8
1.9Limitation of the study=====9

CHAPTER TWO: 
LITERATURE REVIEW
Literature review ======11

CHAPTER THREE:  
RESEARCH DESIGN
3.1Sources of data=======21
3.2Study Population======22
3.3Instrument  for data collection====23
3.4Data collection proceed=====23
3.5Method of data analysis=====24
Appendix========25
Questionnaire =======26

CHAPTER FOUR: 
DATA PRESENTATION AND ANALYSIS
4.1 Questionnaire distribution and  return 
characteristics respondents====32
4.2 Analysis of data from NNPC staff===33
4.3 Analysis of data from dealers====42
4.4 Sex Distribution=======47
4.5 Distribution of respondents====48

CHAPTER FIVE: 
SUMMARY OF FINDINGS
5.1Summary of findings======50
5.2Recommendation======51
5.3Conclusion=======53
Bibliography=======55

EFFECTS OF UNIFORM PRICING POLICY IN THE MARKETING OF PETROLEUM PRODUCTS IN NIGERIA
For more Info, call us on
+234 8130 686 500
or
+234 8093 423 853

Share This
  • Type: Project
  • Department: Marketing
  • Project ID: MKT1259
  • Access Fee: ₦5,000 ($14)
  • Pages: 78 Pages
  • Format: Microsoft Word
  • Views: 326
Payment Instruction
Bank payment for Nigerians, Make a payment of ₦ 5,000 to

Bank GTBANK
gtbank
Account Name Obiaks Business Venture
Account Number 0211074565

Bitcoin: Make a payment of 0.0005 to

Bitcoin(Btc)

btc wallet
Copy to clipboard Copy text

500
Leave a comment...

    Details

    Type Project
    Department Marketing
    Project ID MKT1259
    Fee ₦5,000 ($14)
    No of Pages 78 Pages
    Format Microsoft Word

    Related Works

    ABSTRACT The aim of this study is to examine and determine the effects of uniform pricing policy on the marketing of petroleum products in Nigeria. Data were collected form primary and secondary data. The major data collection instrument is the questionnaire. The data were presented in table as frequency distribution and analyzed with frequencies... Continue Reading
    ABSTRACT The aim of this study is to examine and determine the effects of uniform pricing policy on the marketing of petroleum products in Nigeria. Data were collected form primary and secondary data.  The major data collection instrument is the questionnaire. The data were presented in table as frequency distribution and analyzed with... Continue Reading
    ABSTRACT The aim of this study is to examine and determine the effects of uniform pricing policy on the marketing of petroleum products in Nigeria. Data were collected form primary and secondary data. The major data collection instrument is the questionnaire. The... Continue Reading
    ABSTRACT Data on this issue were collected through survey [question naira schedules] and that serves as a primary source of data to complement the secondary materials.  These data were analyzed and some interesting revelation were made for e.g.  it was discovered the constant randomization of oil pipelines, hoarding of petroleum products,... Continue Reading
    ABSTRACT Data on this issue were collected through survey [question naira schedules] and that serves as a primary source of data to complement the secondary materials. These data were analyzed and some interesting revelation were made for e.g. it was discovered the constant randomization of oil pipelines, hoarding of petroleum products, striating... Continue Reading
    (A CASE STUDY OF NNPC NIGERIA) ABSTRACT The study on the problems and prospects of marketing petroleum products in Nigeria seeks to find out what causes or generated problems in the oil industry and tries to find a lasting solution to it for the benefit of all the public or... Continue Reading
    A CASE STUDY OF NNPC ENUGU AND PORT-HARCOURT ABSTRACT This Research examined the relevance of Pipeline transportation to the marketing of Petroleum products in Nigeria. Toward this end 83 staff of the Nigeria national Petroleum Corporation (NNPC)’s... Continue Reading
    ABSTRACT This Research examined the relevance of Pipeline transportation to the marketing of Petroleum products in Nigeria. Toward this end 83 staff of the Nigeria national Petroleum Corporation (NNPC)’s offices in Enugu and Port-Harcourt were randomly selected to form the study sample. The 83 members of the study sample were given 83 copies of... Continue Reading
    (A CASE STUDY OF UDI L. GOVT. COUNCIL) ABSTRACT These study on the effect of pricing strategies on the marketing of agricultural products in Enugu State.  With particular attention to Udi L. G. A Council was carried out with the some for the following... Continue Reading
    ABSTRACT The study on the problems and prospects of marketing petroleum products in Nigeria seeks to find out what causes or generated problems in the oil industry and tries to find a lasting solution to it for the benefit of all the public or consumers. Data on this issue were collected through survey (questionnaire schedules) and that serves as... Continue Reading
    Call Us
    whatsappWhatsApp Us